VALORANT Conquerors Championship 2022 Anthem

SYNOPSIS

The power of gaming and music came together to bring out the ultimate anthem : a call to Valorant's South Asian gamers to participate in Valorant Conqueror's Championship (VCC). For the second iteration of VCC 2022 - ‘Nahi Hora Kya’, written and performed by Seedhe Maut and composed by Sez On The Beat, gave a vibrant, youthful and upbeat tone — a hip-hop track that expresses the spirit of gaming impactfully. With a compelling storyline, the animated music video depicts key Valorant champions and symbols representing the game. It showcases four renowned South Asian Valorant players—SK Rossi, HSB, SSSAMI, HIKKA from India, Pakistan, Bangladesh and Sri Lanka, respectively, busy in their mundane lives. However, they are drawn towards a wild and adventurous chase for The Spike and eventually shown rushing through diverse terrain challenges for an ultimate faceoff. Ensuring the perfect representation of the characters to their real-life & gaming personalities was of key essence for this content piece. Time spent on the pre-visualisation stage, character design and shot breakdowns became the most crucial part of this project. Garnering over 1.6M views within a month of its release, the video that follows the journey of key players as they escape to a world of adventure & gear up for battle, became a huge success.