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HYUNDAI VENUE N LINE

TITLE

HYUNDAI VENUE N LINE

REGION

India

CATEGORY

Marketing Campaign

Year of Inception

2022

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SYNOPSIS

Hyundai Mobility Adventure announced the launch of its new SUV VENUE N Line by providing the younger generation with a gamified experience. In consideration of the brand's goal, NODWIN Gaming chose four well-known content producers Ocean Sharma, Gamerfleet, Payal Gaming, and Ujjwal Gamer, who live-streamed the gamified metaverse. The live stream hosted by the creators garnered 2.9M+ views across platforms. Additionally, the campaign’s effectiveness was demonstrated by its 1.57M+ interaction rate along with 2.47M+ impressions

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